Jams World

I recently popped into Jams World, and even though my visit was brief, I was immediately captivated by the vibrant atmosphere! This place is a treasure trove of colorful island fashion that truly embodies the Aloha spirit. If you're looking to refresh your wardrobe with some tropical vibes, Jams World is the perfect spot. The assortment of lively prints and styles is sure to get you island-ready in no time. Highly recommend checking it out for a splash of color and fun!

This is a very cool shop! I stopped in to look for a swimsuit (got one!) and found a little bit of everything... swimsuits, lounge pants/shorts, shirts, skirts, dresses, and even the trade winds flower print fabric on bolts (in you want to make pillow cases or curtains). Stop in and see Mia. She's very helpful and friendly!

I've been a fan of Jams apparel and accessories since the 70's and routinely shopped at Jams World Hawai'i (formerly at Ward Village) and more recently at its new location in Ala Moana Center. However, having just returned from our vacation and getting ready for Thanksgiving, I noticed a new Surf Line Hawaii store across from Williams Sonoma. From the exterior, I could see the bright prints that Jams has been known for. However, the products in the Surf Line store slightly differs from Jams even though these brands have the same originator and I guess you can call Surf Line Hawaii the parent company.Upon entry, a friendly and bubbly female sales representative greeted me with lovely Aloha Spirit. We chatted a bit about the history of Surf Line and Jams as I browsed. She let me browse without tailing me around as I told her that I was just in to browse. The styles are simple while the colors and prints add a punch to anyone's wardrobe. What I always liked about Surf Line and Jams apparel is the wearability of the fabrics and workmanship. The fabrics are easy care spun rayon so the colors don't fade and feature designs from global hand painted artwork. Whether you purchase button-front men's shirts or women's blouses you will notice the coordinating HAND-PAINTED buttons. Although the fabrics and buttons may be created in California, all of the collections are cut and sewn in Honolulu. I'll be back for sure to support this local business.Oh, I should add that this store at Ala Moana Center is a pop-up and expected to be here through the Holidays and possibly until May 2020.

We found this sweet shop with top notch clothing. It was well designed and made with those extra details a connoisseur would appreciate. The staff was very friendly and had true Aloha spirit.

We were walking through the market and stopped at Jams. I was looking at a dress, and saw the price tag of $184 and went wow! The sales lady preceded to tell me they were more of a high end store, and said it in a very snobby way. I said the price wasn't what surprised me, I shop at high end shops almost exclusively and don't mind spending good money for quality clothes. I was just surprised that that 100% Rayon, thin material was worth that price tag. That snobby ass sales lady has no idea what I'm worth or who I am. I can tell you who I'm not, and that's a customer at Jams forever!!

Absolutely LOVED this place. First and foremost, I cannot give enough praise to the wonderful staff. Jaime was super sweet and helpful, and she helped us pick out some awesome clothing that I know will last a long time. So glad that you can also order from their online shop as well, I could've stayed in here all day. Great place to go to for authentic, great quality beach wear. Definitely buying more online!!