All the socks!
More socks!
One of the wall of socks
Sock Magic Logo
Marissa buys a new hat!
If you see this sign, you've made it
my $23 socks that I just LOVE!!!
Sara C.
Feb 5, 2025
Cutest little shop with the most selection of socks! The lady at the counter was so adorable and highly knowledgeable. Made great recommendations on socks for my family. I initially stopped in as we saw some cow getting sucked up to UFOs in the window... but ended up getting other ones as we fell in love with kitties, highland cows and Bob Ross. A little pricy for socks but with so much selection and definitely made our trip super memorable!
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Mario F.
Jan 16, 2024
Visited in early December , purchase some socks for kids, and adults, slippers and winter hats for kids. owner was helpful and courteous . Will be coming back again . Thank you for the hospitality .
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John D.
Nov 28, 2021
Cute place stopped here for some fun socks. They have a large selections of socks that have a variety of topics and designs. Besides the designs there are socks for tennis shoes, cycling, hiking and skiing. If you are looking for something different to give as a gift you might want to give this place a look.
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Donn D.
Jul 25, 2021
This is such a cute little shop. They have a plethora of socks with fun designs on them, making gift buying for just about anybody an easy win. Know somebody with a love of Tabasco sauce? They've got socks for that. Know somebody who has a thing for Llamas? They've got socks for them too. Do you know anybody who it's a pan in the a$$ to shop for? Give them a gift certificate to this place and they will be happy.
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Lori W.
Dec 15, 2019
Best customer service and experience. When vacationing over Thanksgiving, we stopped in here and I paid the most $$ for a pair of socks ever ($23 for those who must know). When I got back to VA, I tried them on and washed them one time. They didn't fit right, even though I bought the right size. The "heel area" rode up past my achilles and they kept falling down my calf. Now...I don't have the skinniest of calves; they are athletic calves if you must know....Called the store, described my sock plight and after determining what kind of substitution would be best for me, I mailed those $23 socks back. Just yesterday, I received the BEST pair of socks ( same price different brand called FITS) and I just love love love them.Most importantly, I truly appreciated the superb customer service and prompt attention to my sock plight. Go there, spend money, enjoy!
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Tiffany B.
Mar 7, 2018
They had a really nice range of different fabricators, styles, colors, lengths, and other offerings. It's a petite shop, but you can likely find a great gift for someone who likes fun socks.
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J S.
Apr 30, 2021
Can you leave zero stars? Older grey haired woman asked why we were "allowed" to be in Santa Fe - what does that even mean? Incredibly rude. If you want to buy socks go to On Your Feet in the Devargas Center - better socks, cooler people
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Private U.
Dec 10, 2019
I had just barely started walking around the Plaza in Santa Fe without my socks on, thinking to myself that there are so many cool museums, chic art galleries, and amazing Mexican and New Mexican restaurants here, but nowhere to buy a pair of warm socks. Like a prayer answered instantly, I saw a sign and the sign said "Sock Magic." I went in and decided to buy a pair of socks in a neutral color (black) that can go with any outfit, although there were hundreds of colorful socks (many prints like wine glasses, Dalmatians, and seasonal/holiday socks).I picked a pair of solid black socks made in Korea called "Silk" and they are so magically soft and silky...I love how they feel! Sock Magic indeed!Janice provided mixed customer service. She asked me what motel I was staying at (motel, not hotel)...I told her that I wasn't staying at a motel and that I was staying at 10,000 Waves. Janice then threw in a second pair of black "Silk" socks for free because she unintentionally overcharged me for the first pair by a bit (long story about the SKU price that was keyed in wrong in the computer that she noticed and corrected right away).
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Joshua T.
Mar 24, 2018
I love this place! I think I have over 100 pairs of socks now, and I don't see myself stopping anytime soon. Such a wide variety of designs and colors and everything! I also love the concept of the punch card, because that totally benefits me. Only complaint is that the younger girl that works there has always been pretty i'm personable and unfriendly.
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Melissa A.
Oct 7, 2021
If I could give this review using less than a star, I would. The product the socks are adorable.The lady that works there is the meanest most horrible person I have encountered pretty much ever! She was rude after I made my purchase. I regret buying anything from someone that mean! I'll never forget it and I feel differently about our vacation and trip after this interaction. Definitely don't shop there!Buy socks from nice person somewhere else! After talking to her, you may want to skip going to New Mexico entirely!
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