Shugarmans Little Chocolate Shop

Yummy Yummy. They will let you sample any of the barks that you can get in milk chocolate, dark chocolate, or white chocolate. They are very light but cost 72 dollars a pound. They also offer 4 dollar truffles, which are very rich. My wife and daughter got 1. They can va illa or cherry cream in the middle. I went for the garbage dark chocolate, pecan milk chocolate, and strawberry white after sampling each. Lavender is a big deal in NM, but i was not a fan of the chocolate. They ship throughout the US. Definitely a must go place.

Lovely place to visit when in Madrid. Stopped in while traveling the turquoise trail and was blown away by this shop. Harvey and Nan are amazing people and will welcome you into their shop with open arms. We sampled a variety of different flavors before purchasing a small stash of chocolate to hold us over for the rest of our trip. If you are traveling through be sure to stop by and say hello, and more importantly buy some of their amazing chocolates!!!

Just HAD to stop for chocolate and was not disappointed but very pleased with this small store making their own chocolate. We were offered several tastes of dark, after being asked our preference. We walked out with a hunk of dark chocolate with green chilies and lemongrass: unique and delicious. Store is very small but absolutely worth a stop if you are on the turquoise trail

My husband and I were in New Mexico for a quick Fri night - Sun night weekend trip (we've been doing like a string of mini-moons with our companion pass lol), and my coworker suggested the scenic byway drive from ABQ to Santa Fe. I would say Madrid is one of the "bigger" (which is hilarious, because it's not big AT ALL if you're from an urban city) towns on the Turquoise Trail. I would say out of all the places / little shops we visited in Madrid, this little chocolate shop by far takes the cake. It's tagline is "fair trade small batch hand crafted" - and it definitely deliversThis little chocolate shop had some of the most unique chocolate barks I've ever tasted, in true New Mexico fashion. It's around $10+ for a 1/4 lb of chocolate bark. You can pick and choose sizes and flavors and they weigh it. My husband and I got like 4 small pieces to munch on while we walked around Gypsy plaza and the shops in Madrid, total about $7. They have dark, milk, and white chocolate blends to suit everyone's fancyOur order (from my poor memory recall, probably not exact): - dark chocolate with cashew and green chile powder with margarita salt (AMAZING, super unique and probably my favorite, with a little spicy kick at the end)- milk chocolate with mint (delicious, exactly how you think it would taste and better)- dark chocolate with matcha and strawberries (interesting)- milk chocolate with toffee and salt (delicious)The service was super quick and nice, everyone was wearing masks but I'm not sure if there was much hand sanitation going on. The man and woman running the shop were super great at explaining their shop. Overall you might think the flavors are bonkers, but they're very good. Very tempted to have things shipped.

Interesting shop near the Mine Shaft Tavern. This time around in Madrid I wanted to go deeper. As I froze my butt on the porch of the tavern I noticed this place along with the many other unique shops in the area.I knew when I when I read chocolate under the sign I was in for a treat I didn't realize that's all there was. Not complaining just found it interesting. Shugarman's caters to all sweet tooth's from dark, white, and milk chocolate there's plenty of choices to satisfy that craving. They even offer truffles!I tried a truffle and I have to say it was interesting. With truffles I expect more of a melt in your mouth type deal. This one was more gourmet and similar instead of the mouth in your mouth it's a bit of a chewer with some cherry in the center.The staff is very friendly and welcoming but be advised the shop is small and they are limiting capacity. Next time your in Madrid, check them out! Get your sweet tooth satisfied!

The variety of offerings including spicy chocolate options are why I made a purchase. I felt a little uncomfortable with the compliments: nice earrings, nice dog, nice mask (reaching out to touch me), nice shoes on the dog...Figured she might be lonely. Had fun talking about chocolate options and I enjoy writing travel reviews. (I'm on a year RV tour, solo not that I told them that)It went sour when I made a remark that I was surprised at all the bikers. I was in awe really. It was so lively and fun. (thought it was an artist commune). I was being checked out and almost out the door.Must have hit the Passive aggressive nerve:The young lady cashier asked "if I was going to eat all that, or if there was someone with me." Then I watched as the other employee patted her on the side as I turned to leave. Incredible.To make it worse, the chocolate flavors mixed with spiced magno were good, but the chocolate wasn't tempered right. It doesn't have that snap like chocolate does when it's made well. Funny analogy for me finishing an otherwise pleasant experience, it didn't end well.

There's almost nothing better than chocolate for dessert than chocolate. There's a small shopping area next to the Mine Shaft with a chocolate shop. So a real short walk puts us at the front door. It's a really small shop run by a couple that reminded me of hippies from the 70's. With a flair for chocolate. Their chocolate is organic & fair trade, The case is filled with thin sheet style in light, dark or white chocolates with a variety of toppings. Most include chili of some sort. We opted for some freshly finished dark chocolate turtles made with pecans with a hint of chilis and a dark chocolate with mint chips and again a slight hint of chili. Nothing beats fresh chocolate. Good flavorful chocolates are a bonus. I have a feeling this will become a regular stop.

I saw the shop sign as I was exiting the tavern after a beverage. I was intrigued but, not expecting to find what I did. I thought it was going to be an unoriginal chocolate shop. I was definitely wrong. It was an artisanal chocolate shop. The choices of chocolate were dark, white, and milk. They had very unique flavors. The ones I ended up purchasing were lavender, cocoa nibs, almond, and their 3 Chile with lime/orange essence. There were plenty of other flavors. I was super stoked that the dark chocolate was vegan! Definitely recommend you stop in. The shop owner was super nice and will let you sample! I also believe he ships his products.

Must stop in Maa-drid. Quaint entrance in a quaint town. Unique and delicious chocolates. Owners let you try whatever you please and weight whatever you want to purchase. On the pricey side but let me tell you - the chocolate was devine! My favorites are the white chocolate with lavender and I don't even like white chocolate, raspberry and coconut. The owners and their dog were a delight to talk to and you can tell they truly love what they do.

So whether you are out for a weekend motorbike ride or just exploring the Turquoise Trail this is a hidden gem. Shugarman's has an unique blend of chocolate barks. Until Covid the samples were flowing and the choices, which continue to be, difficult! Dark, milk, and white. The barks have a true New Mexico flare with red And green chile, lavender, raspberries , as well as an island twist of hibiscus as well as candies ginger! This spot offers something for everyone's taste! Definitely worth the drive or ride to this awesome town!They also ship if you are looking for a great gift idea!